FREETEL, Japan’s largest selling smart phone brand in open market, has announced the launch in Nigeria in partnership with TD Mobile, the biggest mobile devices distributor in sub-Saharan Africa.
FREETEL was founded in Tokyo in 2012 by few enthusiastic telecom experts with a vision to re-create the Japanese quality smart phones at affordable prices. FREETEL has started expansion overseas since November 2015 in Asia, North America, Latin America, Middle East and Africa. FREETEL devices are available in 20 countries including two African markets; Egypt and Ghana.
Eugene Yoshioka, Vice President in charge of International Sales at Freetel, commented: “Nigeria is the focus market for FREETEL and we are looking forward to reach out to Nigerian consumers with our latest smartphones. We plan to invest in the country with a full-fledged subsidiary to support sales, marketing and after sales support. We are glad that we are partnering with the most powerful and trusted partner of the region: TD Africa.”
FREETEL is planning to bring four android smartphones in the beginning priced from N13,000 to N38,000. All FREETEL smartphones are designed in the state-of-art design centre in Tokyo and manufacturing is overseen by Japanese engineers with over 40 years of experience and Google’s GMS certified.
Mrs. Gozy Ijogun, Managing Director, TD Mobile said: “As a key driver of technology revolution in Africa, TD Mobile has always strived to bring the latest and best of technology products to Nigeria and the West African region by extension. In line with this, FREETEL and TD Mobile have entered into an exclusive partnership to bring Japanese smartphones to Nigeria. We believe we can capture a major market share with the help of our extensive distribution reach and strategic partnerships with operators, dealers and retailers.”