Olu Akanmu, Executive Director, Retail Banking at First City Monument Bank, and Oare Ojekere, Group Chief Marketing Officer, Dangote Plc, will lead discussions at this year’s Experiential Marketers Association of Nigeria’s (EXMAN) Business Conference.
Scheduled to hold Friday, July 28 at The Civic Centre, Victoria Island, Lagos, the event is aimed at providing a platform for its members of the experiential marketing and activation industry to discuss, exchange ideas and proffer lasting solutions to issues affecting the practice in Nigeria.
Both Olu Akanmu and Oare Ojeikere will present papers on Using meaningful experiences to bring the brands to life. Implications for marketing practitioners. They will also provide their thoughts and leadership in driving the discussion.
EXMAN President, Dr. Rotimi Olaniyan said the conference is open to both EXMAN members and non member who will register appropriately.
He said, the business conference is part of activities lined up for this year’s Annual General Meeting of the association which will come up on Saturday 29th of July in Lagos.
There will also be the inaugural EXMAN Awards for Excellence in Experiential which will take place from 6.00pm on Saturday 29th July at the Civic Centre, Lagos.
